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On June 4, Professor Zhou Zhongbao, "Yuelu Scholar" Distinguished Professor of Hunan University, member of the Ministry of Education's Teaching Guidance Committee for E-commerce Majors, head of the National First-class Undergraduate Program Construction Site, and doctoral supervisor of the National First-class Course, led the EMBA faculty and student team of Hunan University Business School to visit Hunan Sunshine Bio-Tech Co., Ltd. Company CEO Qin Hao, Vice President Zhang Shuchi, Vice President Jiang Haihua, and Executive Director Sun Jianzhong warmly received the visitors and conducted in-depth exchanges with the visiting faculty and students, opening an exploration journey of deep integration of industry, academia and research.
At the exchange event, Vice President Jiang Haihua detailed the basic situation of the company, pointing out that Sunshine Bio-Tech focuses on the research and application of high-efficacy skin care products. Relying on the unique bio-penetration enhancement characteristics of sponge spicules, the company's product raw materials and finished products are exported to more than 80 countries and regions including Europe, America, Japan, and South Korea, serving more than 400 distributors and covering more than 20,000 beauty institutions worldwide. At the same time, as the eighth batch of intelligent manufacturing pilot enterprises in Changsha and a Changsha key R&D program unit, the company has obtained multiple international certification certificates from China, the United States, Europe, the United Kingdom, Israel, and other countries, demonstrating strong market competitiveness.
At the same time, Executive Director Sun Jianzhong shared Sunshine Bio-Tech's core products and competitive advantages with the faculty and students in light of the current skin care market situation. With the continuous upgrading of consumer demand, skin care has transformed from mere functional products into an important carrier of self-expression, and China's beauty and skin care market is undergoing profound changes. As a special raw material, sponge spicules, with their bio-penetration enhancement characteristics, will not be limited to skin care and beauty, and the future market is even more immeasurable.
The EMBA faculty and students of Hunan University spoke highly of Sunshine Bio-Tech's development achievements and launched enthusiastic discussions on multiple fields. In terms of brand marketing, the faculty and students, combining their own experience, suggested using social media to accurately target customer groups and enhancing brand influence through emerging models such as live-streaming e-commerce; in product R&D, both sides discussed how to keep up with consumer demand for personalized, natural, and healthy products and develop more innovative products; regarding supply chain management, the faculty and students also shared effective strategies for coping with raw material price fluctuations and logistics pressure, helping enterprises optimize the supply chain system and ensure stable product supply. The exchanges between both sides were in-depth and extensive, and the sparks of thinking kept blooming in the collision.
This in-depth university-enterprise dialogue is not only a collision of knowledge and practice, but also a milestone in industry-academia-research collaborative innovation. The profound academic accumulation of Hunan University Business School and the rich industry experience of Sunshine Bio-Tech converge and integrate here, which not only provides vivid practical scenarios for university talent cultivation, but also injects cutting-edge thinking and diversified perspectives into enterprise innovation and development.
Both sides will take this exchange as a starting point, build a normalized cooperation mechanism, and continue to make efforts in the fields of scientific research achievement transformation, product technology upgrading, and joint cultivation of composite talents. Through resource sharing and complementary advantages, both sides will jointly tackle industry technical problems, explore commercial innovation models, and promote the health industry to move toward higher quality and more vitality. It is believed that driven by the deep integration of industry, academia and research, both university and enterprise will surely join hands to write a new chapter of mutual benefit and win-win results, set a new benchmark for industry development, and jointly create unlimited possibilities for the health industry. Take more solid steps forward.
Hunan sunshine Bio-Tech Co.,ltd
Changsha RongqQing Trading Co.,ltd
Address: Building E7, Lugu Enterprise Plaza, Lugu Street, Yuelu District, Changsha City, Hunan Province
Email: [email protected]
Website: www.sunshineextract.com
Tel/Wechat/Whatsapp: +8615507490620
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